Kolkata, By Payel Das: Kolkata witnessed the launch of a new multi brand designer wear store, Wardrobe Treasures at YOU Ensembles at Lake Road that displays fusion of ethnic and contemporary wear from the house of wardrobetreasures.com
A distinctive store that infuses the design sensibilities of more than 15 designers like You Ensembles, Mathili’s, Greenways C.P, Pranati & Sahib, Prihana by Neeru Bhasin, Akshay Raj, Anaikka, Estera, August Line, Gaurika Modi, Aahana,Mira, Bhaavya Bhatnagar, K.Anshika, Anil Minocha to name a few.
It is right address for intellectuals, art lovers and fashion innovators with a clear affinity for fashion that is proudly Indian. It redefines fashion and offers an exclusive range of apparels and accessories, handpicked and specially curated for the city. The electric spread here represents distinctive styling; unrivalled craftsmanship & the entire range interweave a magical spell through the fine mixture of colors, beautiful handcrafted designs and contemporary flair.
On the occasion of the store launch, Priti Nathany, Franchisee owner & designer who also has stocked her collection in the store, says – “Wardrobe Treasures is a store specially created to cater to the fashion connoisseurs of Kolkata. We are high in our spirits and expecting to deliver the best to our clients especially the younger market, ensuring complete satisfaction.”
Maithili, the in house brand of Wardrobe Treasures at the launch mentioned, “It is amazing to add another brick & mortar store to my kitty. Kolkata has been a great market for us. A lot of our customers who shop online are from Calcutta. So, that gave us the direction. Another important aspect was space. You Ensembles by Priti Nathany was an exciting looking space so we got together and put this whole project. Also, I love the fact that Wardrobe Treasures is bringing both online & offline platform to give an unparallel experience to the customers.”
Anuj Nath & Aman Nath – founders of Wardrobetreasures.com were also present at the launch and spoke about the future plans. “Kolkata is our first of the 8 franchises that we plan to open in 2017-18 because we have high hopes from the city. Our online orders from Kolkata are big and we are certain that having an offline store will double our numbers in the next two quarters.”
Wardrobe Treasures at YOU Ensembles
30/C, Kavi Bharati Sarani, Lake Road
About Wardrobe Treasures
After exploring the online market and getting positive feedback and critics from the clients & designers, Wardrobe Treasures – a multi designer brand is all set to redefine fashion by opening their first flagship store in the heart of Kolkata.
The brand focuses on creating a product line that is handpicked from upcoming, talented designers, who have found their calling in the opulent treasure of the Indian heritage. The place for intellectuals, art lovers and fashion innovators. Its an exclusive one of kind store which brings together handcrafted style, design, luxury, and tradition through its classic designer wear and handicrafts products.
“Where Heritage Meets Style” Is the mantra for us. We believe to be one stop store for the people who like to sync themselves with the elegance of our tradition. In order to compete your style we offer accessories, modern handicrafts, home décor, jewelry, contemporary designer wear and personal care products. Our purpose is to bring in the designers who shares the same mantra as us under one roof with a varied and alternative sense of aesthetics and something new to offer. We provide a platform to the designer brands that are committed towards innovation, staying to the roots of tradition and committed to contemporary.
Our products are one of a kind and will suit all your requirements for every occasion. Finding the right product for the right occasion is a journey in itself, our purpose to make your journey filled with an amazing experience, an unmatched customer service, and a beautiful experience in its personalized way. One can see our passion when it comes to making the two of them meet – the customer and the product.
The designers name we carry in under our roof are Youensembles, Mathili’s, Greenways C.P, Pranati & Sahib, Prihana by Neeru Bhasin, Akshay Raj, Anaikka, Estera, August Line, Gaurika Modi, Aahana,Mira, Bhaavya Bhatnagar, K.Anshika, Anil Minocha to name a few.
Wardrobe Treasures gets its one of kind business model from its parent company Ivory Palace. Ivory Palace has been in the heart of Delhi since 1822 as the best manufacturers and dealers of exclusive Indian jewelry and art wares. We have held a strong presence in the national and international market by representing India at countless global expositions and exhibitions as true brand ambassadors of Indian heritage.
Our intentions with both online and offline representation is to come across as a very strong contemporary fashion brand and offer our exclusive product at our customer’s door steps. It’s not about just spending money on the piece but it’s all about dressing up your personality. Our aim is that we offer pre, during and post sales services so that you don’t have to travel or to go to endless number of stores to find the right color, product and fit. We are after all one place where you get the best of everything, the best of everyone.