India’s 1st romantic radio station, ISHQ 104.8 FM, is bracing up its existing line-up of innovative content with the launch of ‘Calling Karan.’ Hosted by Bollywood’s ace director and the king of chat shows, Karan Johar, the show will serve as a platform for listeners seeking advice on love and relationships. KJo, known for being real and unfiltered, will be seen as listeners’ friend – radio’s new BFF. Pitched to become the biggest show on radio, Calling Karan will air five times a week (Mon-Fri), thrice a day, with 8 pm – 10 pm being the first airing, and repeats at 10 am -12 noon, 2 pm – 4 pm.
‘Calling Karan’ was launched in a high-octane event at J. W. Marriott in presence of Bollywood’s most trusted confidante himself, who was seen visibly ecstatic and geared up to entertain his new set of audience. With the event being broadcast live on Facebook and YouTube, KJo was seen interacting with audience live on FB and addressing their love queries in his own witty ways. Well known actor Siddharth Malhotra added to the entertainment quotient when he called up KJo as a celebrity caller seeking advice on love from radio’s new BFF.
Karan Johar will draw inspiration from his own life’s experiences and give listeners some straight up advice on love and relationships in his inimitable style, which will be interspersed with celebrity call-ins and interesting trivia. Bringing in an element of his trademark chat shows, the closing segment will feature a rapid-fire round, but with a role-reversal – KJo will respond to quick questions by the listeners! Ishq FM will also post the show across digital platforms for online consumption, thereby expanding its reach exponentially.
Commenting on the occasion, Karan Johar said, “Excited to have formally launched my first time ever on RADIO! Calling Karan on Ishq 104.8 FM will be your one stop advice shop for relationships and matters of the heart! I am your new BFF on Radio!
Speaking about Ishq FM’s newest offering, Shivangini Jajoria, National Head, Operations, ISHQ 104.8 FM said, “As a radio station, we are constantly trying to raise the bar for providing engaging content to the listeners. From launching Gaydio – India’s first LGBTQ show on mainstream radio – to sending people to Paris on Valentine’s Day to propose on Eiffel Tower, Ishq is trying to redefine the radio landscape. Thrilled with the fantastic response we have received from our listeners so far, we are happy to offer yet another unique show, hosted by Bollywood’s most quintessential romantic filmmaker.