Sastasundar.Com Flags Off Their Initiative, Run For Health & Happiness In Association With DEEP HEAT

Run for Health & Happiness, an initiative by India’s leading digital network healthcare company, in association with DEEP HEAT was flagged off today from Victoria Memorial, Kolkata. Run for Health & Happiness is a first of its kind of run being organised to promote healthy living among families.

Run for Health & Happiness focuses on spending every Sunday morning with your loved ones and starting the day on a healthy note by running together. Total over 250 people from 150 families participated in the run today.

“It is well understood that running is one of the best forms of exercise.  However, due to hectic fast-paced urban lifestyle, we tend to ignore this fact.  Hence, at we want to enthuse people to take up running with family and friends, as we believe that leading a healthy life will surely make people feel happy from within. This will not just be a day’s run. We want people to inculcate the habit of running, at least once a week with their near and dear ones”, said Mr BL Mittal, Founder & Executive Chairman, SastaSundar Healthbuddy Limited.

Speaking about the initiative, Mr Koji Suzuki, Managing Director, Rohto Pharma (India) Pvt Ltd, said, “We are delighted to sponsor the Run for Health & Happiness. Events like these promote values like excellence, perseverance, belief, commitment, and passion in the people. It will help our newly launch brand DEEP HEAT (Pain Relief Rub) to increase engagement with the audience and also create societal awareness about the necessity of good health and fitness.

Run for Health & Happiness which started today will be organised by in various pockets of the city and also in Durgapur, Siliguri, Kharagpur, Howrah, Nadia, Salt Lake (Bidhan Nagar), Rabindra Sarobar (Kolkata) over two months.

About is building India’s leading digital network of healthcare, managing efficient pharma & wellness products’ supply chain & connecting doctors, diagnostic services, healthcare clinics and health information services. It is founded by Mr B L Mittal and Mr Ravi Kant Sharma. “SastaSundar” is an Indian phrase, which denotes consumers’ aspiration for high quality at low cost.

Our Mission: We exist to use knowledge and digital connectivity to reduce cost and add convenience in making available high quality medicines, healthcare products and services to make life simple and happy.

About Rohto Pharma (India) Pvt Ltd:

Since its foundation in 1899, ROHTO has been a renowned and trustworthy name in Japan and many parts of the world. ROHTO ventured to India in 2010, after creating a strong hold in over 120 countries all over the world. Our passion to create “Happiness & Innovation” in people’s lives has led us to search for unmet needs of consumers in the world, and the passion remains unchanged in India. We are more inspired than ever to keep enriching people’s lives in diversified Indian life styles, and will keep being committed to offer more than what we promise.

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