Sehwag Hits 100,000 Followers on Koo within 15 Days of Joining the Platform

Cricketing legend Virender Sehwag has crossed 1 lakh
followers on Koo App – in a mere 15 days of joining the multi-language micro-
blogging platform. Sehwag’s humorous, witty retorts and quirky comments on his
handle @VirenderSehwag, have garnered much traction on the made-in-India
platform, which empowers Indians to express themselves in their native language. 
As an open platform for self-expression in Indian languages, Koo has recently
witnessed the entry of renowned cricketers and commentators during the cricket
season, and a surge in the number of downloads. Users and celebrities, including
cricketers, are actively leveraging the platform’s multi-language features to Koo in
native languages, thus reaching out to a larger audience. This momentum has
accelerated downloads, with Koo now registering over 1.5 crore (15 million) users in
a span of 20 months since the platform’s launch in March 2020. Of the 15 million
users, about 5 million users joined the platform in the last two months. 
Riding on the momentum and love for cricket, and the on-going T20 World Cup
series, the platform is expected to see further adoption from across the Country. 
Koo has created engaging campaigns and contests for users and content creators
for the T20 World Cup 2021 to provide an immersive and hyperlocal experience
across languages. Besides Sehwag, leading cricket stars like Venkatesh Prasad,
Nikhil Chopra, Syed Saba Karim, Piyush Chawla, Hanuma Vihari, Joginder Sharma,
Praveen Kumar,  VRV Singh, Amol Muzumdar, Vinod Kambli, Wasim Jaffer, Aakash
Chopra, Deep Dasgupta have joined Koo App and now enjoy huge followings as they
Koo actively to connect with fans.
Said a Koo spokesperson, “We are elated that a legend like Virender Sehwag has
crossed the 100,000 milestone in such a short span of time. Koo is increasingly
becoming the platform-of-choice for conversations in native languages across
multiple topics. Cricket is an emotion for us Indians and conversations around
matches are bound to stimulate engagement on social media. Through our platform,
users now have the opportunity to engage with their favourite players and
commentators in a language of their choice. We are confident that Koo will be the go-
to micro-blogging platform for users to indulge in during the World Cup and beyond.”
Embed Koo Link: <iframe src=”https://embed.kooapp.com/embedKoo?kooId=5df8f4ed-8e9e-45f8-
aa97-07de0d29deec” class=”kooFrame”></iframe><script
src=”https://embed.kooapp.com/iframe2.js”></script>
About Koo: 
Koo was founded in March 2020, as a multi-lingual micro-blogging platform in Indian
languages and now boasts over 15 million users across India, including people of
eminence.  Available in multiple Indian languages, people from across different
regions in India can express themselves in their mother tongue. In a country where

just 10% of India speaks English, there’s a deep need for a social media platform that
can deliver immersive language experiences to Indian users and help them connect.
Koo provides a stage for the voices of Indians who prefer Indian languages.

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