As Exclusive Out-of-Home Advertising Partner, OUTFRONT Unlocks Formula E IP Rights & Launches New Campaign for the 2026 Miami E-Prix
NEW YORK, Feb. 3, 2026 /PRNewswire/ — OUTFRONT Media, one of the leading out-of-home (OOH) companies in the U.S. and a leader in in-real-life (IRL) media, has been named the Official OOH Advertising Partner of the 2026 ABB FIA Formula E Miami E-Prix, as well as the Associate Partner of Change. Accelerated. Live: Miami.The ABB FIA Formula E World Championship is known as the next evolution of motorsport. As the world’s first all-electric series, the ABB FIA Formula E World Championship operates as a high-speed ‘living laboratory’ where innovation and adrenaline collide. The championship has achieved the milestone of 150 races, and serves as a vital test bed for the world’s leading automotive manufacturers – including Porsche, Jaguar, Nissan, Stellantis, Mahindra and Lola Cars – to innovate and refine the electric vehicle (EV) technologies that will define future urban mobility. Underpinning this performance is a profound commitment to impact. Formula E is a Certified B Corp – the world’s first and only sport to achieve this designation – reflecting its dedication to high standards of social and environmental transparency. It also stands as the only sport in the world to be Net Zero Carbon since inception and recently became the first to achieve the BSI Net Zero Pathway certification, setting a new global benchmark for science-based climate action. As a progressive challenger in the sports landscape, ABB FIA Formula E World Championship is defined by unpredictable, wheel-to-wheel competition. In 11 seasons, the series has crowned 10 different champions, proving it to be one of the most competitive and open titles in world championship level sport. With a commitment to accessibility and a grid of world-class drivers and manufacturers, the series continues to rewrite the rules of elite sport, engaging a new generation who value purposeful ambition and fearless action. www.FIAFormulaE.com For Formula E media enquiries, please contact [email protected] About ABB
ABB is a global technology leader in electrification and automation, enabling a more sustainable and resource-efficient future. By connecting its engineering and digitalization expertise, ABB helps industries run at high performance, while becoming more efficient, productive and sustainable so they outperform. At ABB, we call this ‘Engineered to Outrun’. The company has over 140 years of history and more than 110,000 employees worldwide. ABB’s shares are listed on the SIX Swiss Exchange (ABBN) and Nasdaq Stockholm (ABB). www.abb.com About OUTFRONT Media
OUTFRONT is one of the largest and most trusted out-of-home media companies in the U.S., helping brands connect with audiences in the moments and environments that matter most. As OUTFRONT evolves, it’s defining a new era of in-real-life (IRL) marketing, turning public spaces into platforms for creativity, connection, and cultural relevance. With a nationwide footprint across billboards, digital displays, transit systems, and other out-of-home formats, OUTFRONT turns creative into powerful real-world experiences. Its in-house agency, OUTFRONT STUDIOS, and award-winning innovation team, XLabs, deliver standout storytelling, supported by advanced technology and data tools that can drive measurable impact. CONTACTS Public Relations:
Courtney Richards
OUTFRONT Media
646-876-9404
[email protected] Matt Biscuiti
The Lippin Group for OUTFRONT Media
212-986-7080
[email protected] Investor Relations:
Stephan Bisson
OUTFRONT Media
212-297-6573
[email protected] SOURCE OUTFRONT Media Inc.
Source link
Leave a Reply